Author's course by Erica Rice

BASIS
FLORAL ARTISTRY

6 weeks of training
Авторский курс Елены Поповой

ОСНОВЫ
ФЛОРИСТИЧЕСКОГО МАСТЕРСТВА

Оставьте предоплату 2 000 руб.
и забронируйте себе место на курсе по самой лучшей цене
старт с 25 ноября
6 недель обучения
FOR WHOM THE COURSE IS SUITABLE
Beginning florists who want to create modern bouquets and compositions
Moms on maternity leave who are looking for an opportunity for creative fulfillment and extra income
Creative people who are interested in learning and developing in different directions.
Employees of flower shops who plan to upgrade their qualifications
Office employees who want to learn a new promising profession or find something to do for the soul
To everyone who has long dreamed of finding a favorite business and starting a business.
OUR SCHOOL
unique programs teaching different areas of floristry
20
13000
more
students have completed the school's educational programs
770
in practice
have come
students from Europe
500
our students have discovered more
flower shops
Graduates of the school regularly take part in competitions, commercial projects and give master classes.
WHY THEY CHOOSE US:
learning from anywhere in the world
We create an atmosphere of creativity, comfort, cordiality to maximize your creative potential
new profession in 6 weeks
years of experience in the online education market
5
teach florists from zero to pro in simple, easy-to-understand language for EVERYONE
we teach not only to create, but also to earn on your favorite business, to get income from what really brings pleasure, to work in ease and to give time to other areas of life
teach to create a home of comfort and beauty, an atmosphere where the whole family wants to return
we teach you how to create SUCH bouquets, which are bought and will be bought, will be in demand.
Support at every stage in the training (a team of specialist mentors gently helps and leads to results)
give rich, meaningful feedback and engage with each student
You will find a community of like-minded women where you will find warm female companionship, fellowship and support.
WE KNOW ALL ABOUT PUTTING THE HAND IN REMOTELY.
  • Founder, owner, and expert of one of the largest online floristry schools
  • Awarded "Best Floristry School of 2023"
  • Over 13,000 students have completed the school's educational programs
  • More than 3,000 hours of hands-on practice with students
  • Author and creator of over 20 educational programs
  • Speaker on national television
  • Owner of Erica Rice Studio of Decor and Floristry
  • Nominee and partner at prestigious floristry awards
  • 10 years in the wedding industry as a wedding organizer
  • Successfully managed projects with significant budgets for floristry
  • Currently developing a flower farm
Erica Rice
Florist-decorator with 12 years of experience in floral business development
HOW TRAINING TAKES PLACE
01
Once paid, you will have access to the course until 5/24/2025.
02
Classes will be scheduled online and recorded on the learning platform.
03
You will be able to watch the lessons at your convenience from any device.
04
In the chat room for course participants
In Telegram you will get additional knowledge on the new profile and support from like-minded people.
05
We have prepared 9 homework assignments to consolidate the passed material (feedback from mentors and experts - according to the selected tariff).
06
The awarding of certificates takes place in a solemn atmosphere at the Graduation, as well as electronically.
WHAT YOU WILL GET OUT OF THE COURSE
Skills to assemble bouquets and compositions in a variety of techniques that will unleash your creativity.
Recipes for modern bouquet packaging that will express your corporate identity and set you apart from the competition.
Recommendations for selecting, storing and transporting flowers that will ensure their staying power.
Formulas to help you calculate the cost of your services and make a profit on each order.
Algorithm of working with the client, thanks to which he will choose you.
A selling business account in social networks, which you will be able to manage on your own already during the training.
A portfolio of 10-15 stylish works that will beautify your social media and become a great advertisement.
A new profession that will change your life for the better and fill it with beauty.

CHOOSE THE RIGHT TARIFF

STANDARD
6 weeks of training
  • 23 training modules
  • Working with mindset
  • Tools, packaging, base tour
  • Flower selection, care, storage
  • Transportation of bouquets
200$
PREMIUM
6 weeks of training
  • 23 training modules
  • Practical sessions in the studio with curators
  • Social Media Promotion course
  • Flower selection, care, storage
  • Transportation of bouquets
  • Advanced bouquet packaging
  • Common mistakes of beginners
  • Round bouquet with greens
  • Modern floral arrangements
  • Customer interaction
250$
COURSE REVIEWS
That's it !!! How can I sleep now?)))))) Tears, heart pounding.... champagne!!!!!
I can totally see why you keep picking bouquets yourself, not just learning florals! It's such a thrill, such an orgasm....
STUDENT WORK
COURSE PROGRAM
Core course syllabus:
  • Orgmoments. Work with suppliers
  • Habitus of plants and flowers. Forms of flower value.
  • Principles of floral design
  • Round bouquet of greens
  • Round bouquet. Spiral technique
  • Modern bouquet packaging
  • A bouquet in cold and warm colors
  • Round composition
  • Sprawling bouquet


  • Working with thinking
  • Tools, packing, tour of the base
  • Flower selection, care, storage
  • Transportation of the bouquet

PRE-education block
  • Frame bouquet
  • Freelance/salon bouquet costing.
  • Freelance/salon marketing and client work.
  • Main mistakes in the work of beginners/experienced people
  • Branding/ First steps in the flower business. Development roadmap for 3-6 months
  • Free-form composition in a hat box
  • Fears and Motivation

  • Seasonal work
  • Round wedding bouquet
  • Wedding Accessories
  • Commercial photography of the bouquet
Additional modules for Standard and Premium tariffs:
  • Where to post. What to post. Maintaining accounts and pages. 3 types of accounts. Personal or work
  • Visuals. Types of visual content
  • Texts. How to write sales texts
  • Sales in stories. How to take pictures of stories. Chains. Logic
  • Floral subscription. Contests. Drawings
  • Triggers. Sales Coaching Practice "What's Stopping You From Selling"
  • Selling for love
  • Promotion in VK
Additional for the tariff
Premium


Mini-course "PROMOTION
on social media."
STUDENT RESULTS
[email protected]
MASHALYNA LTD
CRN: 15346703
Address: 26 Store Street London England WC1E 7BT